The Dragon in the Classroom: The Impact of AI-Driven Educational Simulations on Entrepreneurship Education

This research examines the effectiveness of AI-Driven Educational Simulations (AI-DES) in enhancing entrepreneurship education. Specifically, the study investigates the relationship between AI-DES, traditional lectures, and learning outcomes in the context of technopreneurship courses. A sample of 155 undergraduate students enrolled in technopreneurship courses at a university in Indonesia participated in the study. SmartPLS was used to analyze the data and explore the relationships among the variables. The findings reveal that AI-DES, while not directly influencing learning outcomes, significantly impacts traditional lectures. Consequently, traditional lectures play a mediating role in the relationship between AI-DES and learning outcomes. This novel finding highlights the interplay between simulation-based learning and traditional lectures in entrepreneurship education. Moreover, the study identifies the significance of refining the prompt used for the AI simulation to ensure its effectiveness in maintaining context and engaging students. The research contributes to the field of entrepreneurship education by providing empirical evidence of the positive impact of AI-DES and its indirect influence on learning outcomes through lectures. The study also identifies areas for improvement, such as generalizability limitations, sample size considerations, and the need for mixed-methods research designs. These findings lay the groundwork for future research on AI-driven educational simulations and offer insights for educators seeking innovative approaches to enhance entrepreneurship education.