Prioritizing Dimensions and Drivers of Sustainable Innovation Management

With the opening up of economies and global trade, organizations were focusing on a structured approach towards innovation through an elaborate Innovation Management system in order to remain competitive and cost effective while addressing explicit and latent needs of existing and future customers. But with external pressures through regulations and increasing expectation of society and environment conscious customers, the organizations are adopting sustainable innovation approach. This paper evaluates the dimensions and drivers of sustainable innovation management in order to provide understanding on key areas which organizations can address to be a leader in addressing – Economic, Environment and Social business results.