Saving the Day for Users in Web Platforms: A Chatbot-based Solution for Privacy

In the rapidly evolving online digital landscape, privacy is an issue of great importance for individuals, while the use of web platforms handling personal data has reached significant levels. Regulations like the European Union General Data Protection Regulation (GDPR) enforce systems to integrate an array of privacy features allowing users to exercise their privacy rights and shield their personal data. However, users tend to find themselves overwhelmed or even ignorant, unsure of how to locate and use them. Research also showed that users find privacy policies hard to read and tend to skip them. This work introduces a novel approach to addressing these privacy concerns by presenting a user-centric solution to enhancing user privacy in web platforms and empowering users in handling their own personal data: an easy-to-use chatbot-based solution. The tool aims to provide a user-friendly and intuitive all-in-one interface, allowing users to easily navigate and access privacy features and manage their personal data while retrieving information about privacy aspects effortlessly from one location. An admin panel enables the customisation of important privacy parameters. We present the design and development process, evaluation and results.