Customer Segmentation and Market Analysis for Portfolio Generation

The objective behind the creation of this system is to open the gates of the world of equity market investment to all the masses. Through the utilization of data and predictive modelling, the risks that are associated with market investments can be mitigated therefore putting investors at ease and allowing them to better experiment and acclimate to the arena. This will allow a more diverse range of people to participate while also boosting the economy and shortening the barrier between those that hold a monopoly over investments in the market and those that lack the information to launch themselves into this arena and gain a foothold that would allow them to obtain financial freedom.