Deploying NLP techniques in Twitch application to comprehend online user behaviour

Sentiment analysis of emotion entails identifying and analyzing subjective information from language, such as views and attitudes, and helps to improve data visualization by employing a variety of strategies, tactics, and tools. New media channels have significantly changed how people interact, exchange ideas, and share information. Numerous businesses have begun to mine this data, concentrating on social media since it is a popular platform for customers to voice their ideas about various brands or goods and because it gives users an audience, enhancing the visibility and potential effect of this input. So far, as the internet expands and modern technology advances, new avenues have emerged with a higher ability to offer businesses pertinent feedback on their goods. The goal of this study is to investigate the many forms of online behaviour by analyzing chat interactions from the well-known streaming service Twitch. Emotes were occasionally employed in place of letters, to get attention, or to communicate emotions. We propose a system that may take in chat logs from a certain stream, use a sentiment analysis algorithm to classify each message, and then display the data in a way that might permit users to analyze the results according to its polarity (positive message, negative message, or neutral message). This application must be sufficiently versatile to be used with any platform broadcast type and to handle the datasets at very huge level.