Key Technologies of Mobile Application of Marketing Business Based on Universal Network

With the continuous development of mobile terminals and wireless communication technology, the equipment of the existing office automation information system of marketing enterprises may not be able to meet the needs of system development - this is an urgent problem to be solved. At the same time, with the continuous development of smart terminals, mobile smart terminals are developing in the direction of multiculturalism. In order to attract more customers, many terminal manufacturers choose different operating systems and adapt special functions for their operating systems. The main purpose of this paper is to research the key technologies of mobile application (MA) in marketing business based on general network. This paper adopts the test model combined with the actual software situation of the mobile trading platform, and carries out various test steps in the mobile trading platform. According to the detailed analysis of the platform test results, the final analysis shows that the test success rate of the mobile trading platform exceeds the set upper limit, there are no major problems, and it meets the initial and test performance requirements of the program.