Factor Extraction and Glamour Evaluation of Unconscious Design

As people's emotional demand for products gradually increases, designers pay more and more attention to unconscious design. In this context, in order to design unconsciously designed products that are more consistent with users' preferences, it is necessary to accurately understand users' preferences for unconsciously designed products. Firstly, the evaluation grid method of Miryoku Engineering is used to extract the charm elements of unconscious design products. Secondly, the charm elements of unconscious design is analyzed by questionnaire survey and quantification theory type I, so as to get the relationship between user preference and the charm elements of unconscious design.