Using Artificial Intelligence Algorithms in Advertising

To anazyle and investigate the use of Artificial Intelligence (AI) in advertising and marketing, it is necessary to understand precisely how the process of creating advertising occurs, and what technologies are used for this. This work will consider the structure of AI algorithms implemented in advertising, as well as how they affect the increased profitability of campaign investments, better relations with clients and personalization in full-time mode, widespread marketing campaigns, the possibility of faster implementation.