Performance Improvement of Optimization Algorithm for Digital Image Watermarking in Hybrid DWT-DCT Transform

Security and authentication of the people information is effectively provided through various watermarking algorithms. Most of the conventional watermarking algorithms have their own drawbacks in maintaining the quality and security of the image against various attacks. In order to overcome the above stated issues, a watermarking technique based on optimization is required for preserving image quality. In this paper, singular value decomposition (SVD) based digital image watermarking (DIW) scheme is proposed in hybrid discrete cosine transform (DCT) and discrete wavelet transform (DWT) using optimization algorithms like particle swarm optimization (PSO) and Jaya algorithm. The watermark image (WI) is embedded into low frequency DWT sub-band of DCT of cover image. PSO and Jaya algorithms are applied to improve the security threats and quality by assessing the fitness function. The work involves in utilizing the feature points in embedding of watermarks and analyzing the impact of various types of attacks with respect to image quality. The performance parameters like peak signal to noise ratio (PSNR), Structural Similarity Index (SSIM) and correlation coefficient of fitness function given by PSO and Jaya algorithm.