Breaking Taboos in the Digital Space as a Communication Strategy

In the article the content of social media is analyzed from the standpoint of value and communicative approaches for the presence of taboo violations, which are qualified as a socially dangerous communication strategy. Ch. Fershtman's, S. Godin's, Yu. Semenov's works are the theoretical basis of the article. Expected results: identification of the factors of the digital space of social media that contribute to the transformation of communication strategies for gaining personal fame into socially dangerous ones.