Modeling User Experience for Communication Media Between Parents and Teachers Using Goal-Directed Design

Communication between the teacher and parent is essential, especially in grades 1 to 3 of elementary school. At that level, the children have not been able to receive and convey information properly. Therefore, communication between the teacher and the parent is needed so that school information and children's personal information can be appropriately shared. One private elementary school in Indonesia uses communication books and WhatsApp as communication media for the teacher and parent. However, this media causes several problems, such as forgetting to check communication books to miss much information. Other than that, the number of messages on WhatsApp causes the information to go deep, so teachers and parents must scroll continuously to get information. From these problems, a communication media with a good user experience value is needed in conveying information so that the communication process between the teacher and parent can run better. We use the Goal-Directed Design (GDD) method in designing communication media because GDD can identify each stakeholder's different roles, characteristics, abilities, and needs. The communication model prototype is tested using the USE Questionnaire, Maze Design, and follow-up interview. From the USE Questionnaire results, obtained the percentage results above 87 per cent for each tested usability aspect. These results are obtained because the target user is delighted and helped by the communication media features such as categorization of school information, information templates, and repeated reminders. We have also added features based on follow-up interviews, namely school information categories by month and daily study summary information.