User Preference Modelling from Movie Database

Film industry becomes one of the largest amongst the other economic sectors worldwide nowadays. This industry also has a significant impact in the global economic market. Many movies have been produced each year. However, some movies still fail to reach break-even points every year. Players in this industry need to think carefully when spending most of their money to make a great and successful movie in the market. Several attempts also need to be made to estimate the success performance before a movie can be released. On the audience side, there is an indicator that we can use to decide that a movie is good by looking to its ratings. The industry can use this rating systems as a factor to be considered when evaluating the past movie performances to make better movie for the next production. This study aims to predict the movie ratings and find the most important features which correlate to the ratings. We performed an experiment on IMDb dataset which contains 5,043 movie metadata on four models of machine learning, Linear Regression (LR), Decision Tree (DT), Random Forest (RF) and K-Nearest Neighbor (KNN). From the experiment, Random Forest achieves the best performance amongst the four models.