Applied Artificial Intelligence-Based Systems as Competitive Advantage

In the last decade Artificial Intelligence (AI)-based systems made a "giant leap" from a narrow research area to a central business issue. The driving force of this unique transformation is the enormous opportunities for competitive advantage that applied AI offers to the business. The main objective of the paper is to discuss the key topics of this issue of critical importance to both research and business communities. The first topic is defining the competitive advantage that AI-based systems deliver to the business. The second topic is to recommend the key steps for evaluating the readiness of a business to implement these systems as a precondition for creating competitive advantage. The third topic is suggesting a roadmap how to introduce and operate AI-based systems in a business with a gradual impact for value creation. The fourth topic is discussing the issue for developing a proper organizational infrastructure for AI in the business.