Research on the Social Responsibility of Sports Stars in the Era of Internet

During the Internet era, the social influence of sports stars has been expanding and the social value has been more reflected, but the research on sports stars from the perspective of social responsibility is relatively scarce. Especially during the outbreak of COVID-19, as sports stars, should be more proactive to fulfill social responsibility. This paper attempts to start from the perspective of ISO 26000: Social responsibility Guidance, as well as try to answer what the social responsibility of sports stars are, why and what they are and other questions, to promote the sustainable development of the sports industry and society.