Using a DEMATEL Method to Prioritize the Factors Contributed to the Performance Dairy Milk Supply: A Comparative Analysis

The main purpose of this paper is to analyze the important success factors influencing the performance of dairy milk supply in three different regencies (West Java, Central Java, and East Java) by applying the Decision-making Trial and Evaluation Laboratory (DEMATEL) method. Ten success factors were employed from the previous study. In this study, seven, five, and eight experts were involved to determine the degree of direct influence between two success factors through a pairwise comparison for West Java, Central Java, and East Java respectively. The results revealed that the top three success factor affecting the performance of the dairy supply chain in three regencies is different. Based on this condition, this paper provides different practical suggestion for relevant agency and policymakers for each regency.