Adoption of Business Intelligence - Technological, Individual and Supply Chain Efficiency

Making strategic decisions in a vigorous business setting is a challenge encountered by many organizations nowadays. Today, information is gathered all over the place and is rapidly expanding. Organization required powerful application and systematic system that could run in real time, provide insightful tracking for supply chains, logistics and operations that closely related to applications for sales tracking, hourly, daily to monthly production, financial, and many other sources of business data for purposes that consist of business performance management. Business Intelligence has a critical role in terms of organizational development as Business Intelligence (BI) be able to provide a competitive advantage in the context of achieving positive information asymmetry, that is, unifying and making useful heterogeneous data. However, the impact of BI and the relative importance of its insight on business performance have not yet been investigated. For this study, data were collected from a survey questionnaire of IT managers in 162 multinational companies in Malaysia and analyzed using the partial least squares (PLS) with the SmartPLS software. This research recommends that although BI and its insight contribute to management practices, the information requirements are diverse according on the level of uncertainty versus ambiguity characteristic of the organizations practice.