Dissemination and Exploitation of European Projects

The current focus in European Union research projects is more on the impact of the research that it has outside the project and after the project's conclusion. There is a strong push towards funding research that improves EU in one way or another. Thus there is paradigm shift from design and implementation to effect of exploitation and dissemination activities in new projects, even in the design phase.In this paper, we will discuss different dissemination and exploitation strategies, which cover standard objectives such as supporting the development of education, social and cultural activities including sports and the intention to reach out large target audiences. We will also discuss different modern methodologies for meaningful exploitation and dissemination of successful projects, such as User centric approach [1] and waterfall model. In user centric approach there are two processes: the design process and the research process. The user is actively involved in this approach. The user centric approach is depicted using a 7 step model, in which there are three groups directly connected to processes of the corresponding project. We will describe and discuss the various steps and how they can be followed, as well as the major groups such as end-users, problem/project domain specialists, and technology developers responsible for project successful exploitation and dissemination of the project in the paper. In case of waterfall model the seven steps are one after the other. All the input from the end user is collected in the initial stage of the project and the researchers look into the state of art, and finally propose the design where end user requirements are met. It is then followed by the implementation phase. All these phases will be discussed in the paper. The exploitation and dissemination strategies in these two models are different. The user centric model involves users at every step and preliminary results are shared with them, whereas in the waterfall model uses iterative approach for the processes. It will include exploitation strategies used in successful projects for example, Crop, Livestock and Forests Integrated System for Intelligent Automation, Processing and Control in Arable and Livestock Farms, and Forests- (CLAFIS FP7 project), Crop & Livestock Intelligent Integrated Solution for for Monitoring, Control and Marketability of Agribusiness Data and Resources (CALIS-Eurostars project).