A Framework for Fake Review Detection: Issues and Challenges

With evolution of 4G and availability of wireless Internet access at a much higher speed, makes it possible for developing countries to use E-commerce for getting product and services. As each and every company now-a-days have presence in online mode of marketing, getting the right product as well as service is also tough. This leads to the importance of online reviews on the Internet. For taking purchase as well as financial decisions, every individual have to depend on online reviews. Online reviews given by users regarding a particular product or service may not be always genuine. Some companies as well as individuals trick the reviews to promote a specific product or brand and demote its competitors. A little has been done in past to address this issue and still companies as well as researches are trying to get-rid of this. In this work, we have tried our best to summarize the overall issues as well as challenges for detection of fake reviews as well as fake reviewers. Finally, a framework has been proposed to deal with fake reviews.