The developing of Active English Learning System for Local Entrepreneurs

As Thailand is the country of tourism and also a part of ASEAN Economic Community (AEC), concurrently, English is one of essential communication tools between Thai people and foreigners, and Thai government encourages their population to improve English language capability to take more opportunities and advantages. The purpose of this project is to study and understand adult learning process, and developing online learning system to support English vocabulary and conversation learning relevant to users daily life from authentic situation for local entrepreneurs who have no experience in English, which is denominate as Active English Learning System for Local Entrepreneurs. To evaluate the effectiveness of the system for vocabulary acquisition with pretest scores, posttest scores, and recall test scores improving after learning, in parallel with estimate satisfactions of users in simulated conversation situations. Learning under learner's interest and relevant experiences will motivate and increase intention of learners.