Towards a unified trust framework for trust establishment and trust based service selection

Trust is an important factor in online communication. Trust is used as a criteria for service selection. The first step to build a trust solution is to define trust and trust principles. Most current trust-based service selection approaches do not define trust and they establish trust for services by ranking services or finding the services' compliance and reputation. In addition, most studies do not consider trust principles that underpin trust concepts and do not address trust challenges that should be resolved as a part of the trust solution. This paper proposes a framework to build trust for services and to select services based on trust criteria. The main purpose is to move towards a unified framework that includes the main trust components to have a complete trust solution based on trust definition and trust principles.