Effects of Visual Vividness and Navigation Modes on Perception of Presence in Virtual Museums

Visual vividness and navigation mode are essential factors in designing of virtual museums. Using a virtual museum system as experimental materials, with the multi-dimensional subjective evaluation questionnaires on presence, the relationship between the two factors visual vividness and navigation mode of virtual museums and users' perception of presence was studied. The research results show that higher visual vividness significantly enhances the sense of spatial presence, involvement and realness. The differences of users' navigation mode also significantly affect users' spatial presence and involvement to system, where active navigation mode has more advantages. While there is no significant difference in evaluation of users' realness whether users actively control the system or passively view the 3D animation.