A Comparative Analysis of Artificial Intelligence and Business Intelligence Using Big Data Analytics

Business intelligence (BI) encompasses the tools and uses to gather, combine, examine, and display data about a specific firm. Using historical and current efficiency comparisons, these structures assist in formulating plans and choices to achieve better outcomes in the future. Additionally, it helps firms determine which business issues and industry trends require attention. It has several benefits, such as increasing responsibility and efficiency, but it carries some disadvantages, such as being expensive, complicated, and time-consuming to adopt. Using big data-driven approaches to optimize talent recruitment is essential for improved decisions in the cutthroat world of BI. The efficacy of many machine learning algorithms to increase recruiting performance and accuracy is compared in this investigation. For optimizing, cross-validating, and hyperparameter modification were employed. The Random Forest (RF) algorithm has the greatest accuracy (92.9%), trailed by the Gradient Boosting Classifying system ($\mathbf{92.6 \%}$) and the neural network (NNs) models (${92}.7 \%$). These findings imply that sophisticated ML algorithms, in particular RF and NN, can greatly improve BI platforms' hiring procedures. Recruiters can benefit from this research's insightful recommendations for incorporating advanced ML methods into talent recruitment plans.