Enhancing E-commerce with Artificial Intelligence Applications for Better Customer Experience

Considering the explosive growth of the fields of science and the industrial community, the use of artificial intelligence (AI) is becoming increasingly frequent, and its advancement has an important influence on both work and life. Throughout the realm of e-commerce, artificial intelligence was additionally successfully utilized and produced positive outcomes, so the technology has emerged as a key driver of ecommerce growth. This paper basically outlines the potential of AI innovation, examines the state of artificial intelligence application in the sector of e-commerce, and primarily examines and analyzes thoroughly from the perspective of AI assistants, intelligent shipping, recommendation generators, and optimal pricing utilization through the analysis of an e-commerce intelligent functioning instance, and probes into its significant effect and major importance. At last, a conventional model for AI acceptance in e-commerce is proposed and improved.