Data-Driven Innovation in Public Water Utilities: A Strategic Approach with Business Intelligence Dashboards

Public water utilities face increasing pressure to enhance operational efficiency, ensure environmental sustainability, and elevate customer experiences. In response, many utilities turn to Business Intelligence (BI) dashboards as a transformative solution. This study examines the impact of a comprehensive suite of BI dashboards, including those focused on customer relations, water usage, revenue management, penalty tracking, clustering, and forecasting, aiming to tackle prevalent challenges and unlock the full potential of BI in water resource management. Employing the BI Roadmap methodology, encompassing phases such as justification, planning, analysis, design, construction, and testing, the researchers delve into the effectiveness of these dashboards. Results indicate that BI dashboards significantly enhance analytical decision-making and resource management efficiency. Nevertheless, deploying BI dashboards requires overcoming obstacles such as data integration, stakeholder education, and system interoperability. This research offers actionable insights and practical recommendations for water utilities seeking to leverage BI dashboards to foster sustainable water governance and harness the strategic advantages of BI in their pursuit of excellence.