Volatility Technology and Environmental Sustainability to Improve Green Innovation in Small Medium Enterprises: A Bibliometric Analysis

This analysis Bibliometric Study examines the intersection of volatility, technology, and environmental sustainability in enhancing green innovation among Small and Medium Enterprises (SMEs). The review aims to identify key trends, challenges, and strategies that enable SMEs to adopt green innovation practices effectively. By analyzing a range of scholarly articles, this study provides a comprehensive understanding of how SMEs can leverage technological advancements and navigate environmental volatility to achieve sustainable growth. The review finds that market and environmental volatility can compel SMEs to adopt new technologies and sustainable practices for business continuity. Conversely, investments in green technologies and effective environmental management can help SMEs manage volatility better. Collaboration between SMEs, research institutions, and policymakers is crucial in creating an enabling environment for green innovation in SMEs. The review highlights the need for a holistic approach integrating technological, organizational, and policy-level interventions to support SMEs’ transition towards environmental sustainability and long-term competitiveness.