Consumer Behaviour and Factors Affecting Purchase of Electric Vehicles in Indian Market

The central aim of this study is to gain comprehensive insights into the factors influencing the adoption of EVs in this dynamic automotive landscape. The parameters encompass an examination of overall sales in India, the availability and development of charging infrastructure, the income profiles of potential consumers in influencing EV adoption. The research design encompasses surveys for primary data directly from consumers. Additionally, we leverage secondary data analysis to glean insights from existing datasets and literature. Various statistical analyses, including chi-square tests, descriptive statistics, regression analysis, and correlation analysis, are harnessed to comprehensively examine the research objectives. This research serves as a valuable resource not only for academic purposes but also for policymakers, industry stakeholders, and consumers seeking a holistic understanding of the EV landscape in India. It lays a robust foundation for informed decision-making and policy formulation in the context of sustainable and eco-friendly transportation solutions within India.