The advancing role of digitalisation through the example of the Perlmutter project from the user side

The events of recent years have shed new light on the crisis and change management practices of economic actors. It has been a truism that actors who are more receptive to change can be more successful and efficient than their peers in business markets. Perhaps the most significant changes in recent years have confirmed this even more. One only has to think of the impact of pandemic COVID-19, the energy crisis or the Russian-Ukrainian conflict. In a very short period of time, these events have brought about very significant changes and their impact has been largely negative for most economic actors. If it has not been sufficiently understood so far why it can be important to adapt to changes in a timely and appropriate way, or why good crisis management practices can be important, perhaps everyone will now. Meanwhile, other trends are shaping the global economy and will have an impact on the future state of the economy and society. Examples include sustainability (or the green transition) and digitalisation. Two global changes that will certainly have a long-term impact on society and business processes. No one can afford the luxury of ignoring these changes. What is more, the most competitive economic players are seeking to turn them to their advantage and to reap the benefits of sustainability or digitalisation. It is clear that our world has become faster and more complex than ever before. More and more things are changing around us, with ever more intense consequences. We need to recognise in time how we can respond to changing environmental conditions or circumstances. This is the subject of the present paper, which, after a brief literature review, draws on research findings to illustrate the importance and relevance of digitalisation.