The Role of Social Identity Labels in CVEs on User Behavior

Psychological, and individual factors like group identity influence social presence in collaborative virtual settings. We investigated the impact of social identity labels, which reflect a user's nation and aca-demic affiliation, on collaborative behavior. In an experiment, N= 18 dyads played puzzle games while seeing or not seeing such labels. There were no significant differences regarding their social presence, trust, group identification or enjoyment. We argue that social iden-tity labels in dyadic interactions do not change collaborative virtual behavior. We advance the field of sociotechnical applications by highlighting the relationship between psychological characteristics and cooperative behavior in collaborative virtual settings.