The Nature of the Cyber Firm-2006: Building An Affordance Architecture

Recognized Web data stream as a source of new business creation and proposed a contextual business model that creates business value by converting the disparate data stream into meaningful context and serves its contextual customers. In this paper, we develop our model further and exemplify with an application that is currently in progress. Our contribution is two fold: use of affordance as the basis of business value creation, and use of controlled vocabulary as a means of creating affordance for a specific domain of contextual users