Through the looking glass: the other side of the writing life

Considers how technical communicators with interest in expanding the scope of audiences can translate their writing talents and language skills to novels, freelance magazine articles, pamphlets, brochures, and other pieces for popular consumption. And all without leaving the comfort of your favorite swivel chair. Writing what you know and love turns everyday details into cash and fame. Your skills (describing an audience, identifying its needs, communicating with appropriate language and register, and testing the results) prove an astonishing fit in this "other" writing life. Use your technical research skills, resources, and tools to identify your niche and find your market.