Micro-blog Communication Mode Analysis of Ideological and Political Education under The Big Data Background

Due to the mass of microblog users and the realtime information dissemination, the traditional model has been difficult to describe the influence propagation process in the social network composed of microblog. Therefore, this paper studies the calculation method of opinion leaders' influence, selects relevant indicators by fitting the real data crawled by microblog, and constructs an information dissemination prediction model based on microblog opinion leaders for ideological and political education users. According to the actual data, the weight of each index and the calculated influence value, the microblog opinion leaders are graded, and the micro communication model is constructed and the error analysis is provided. Then, through simulation analysis and error analysis, it is concluded that the model in this paper has high coincidence with the real data, and the accuracy rate is significantly improved compared with the traditional model, which shows that our model is reasonable and effective.