Core competence-oriented target engineering-concept and application
Koruna, S.
Inst. of Manage. & Bus. Syst. Eng., Swiss Federal Inst. of Technol., Zurich;
Abstract
The author describes how, in order to develop a unique and
valuable product, firms need to be able to adopt an ex ante perspective
in core competence development in order to evaluate ex ante whether a
competence or a resource will lead to rent generation (above normal
returns) or not
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