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Techniques for requirements acquisition must find new ways to gather information about brands and emotional responses to them. Consumers will also likely have new types of service requirements that must be captured, documented, and easily traceable via new multidisciplinary techniques. In this installment of the Requirements department, the authors describe a way to use storyboards to capture the interplay between human interaction and service design and so improve the quality of service design delivery.
Date of Publication: Nov.-Dec. 2010