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Notice of Retraction
Application and innovation of Chinese Red in modern design

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2 Author(s)
Qiuyue Zeng ; Coll. of Art & Design, Nan Chang Univ., Nanchang, China ; Minglang Yang

Notice of Retraction

After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE's Publication Principles.

We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.

The presenting author of this paper has the option to appeal this decision by contacting

As our national color, red is of far-reaching significance to Chinese people. The Chinese people have always valued traditions of the nation. ??Chinese Red?? is a growing sign of color vision with the development of traditional Chinese culture. This paper describes the emergence of ??Chinese Red??, the background culture of Chinese red, especially color emotions of Chinese red, and discusses the applications innovation in modern design.

Published in:

Computer-Aided Industrial Design & Conceptual Design, 2009. CAID & CD 2009. IEEE 10th International Conference on

Date of Conference:

26-29 Nov. 2009