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Commercialization of distruptive technologies: the process of discontinuous innovations

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3 Author(s)
Hruby, Jill ; Sandia Nat. Labs., Livermore, CA, USA ; Kassicieh, S.K. ; Walsh, S.T.

To commercialize disruptive technologies, new technology commercialization models need to be used. These model include expeditionary marketing but also should focus on the type of competencies that the R&D organization possesses to be able to attract new partners in the process. This paper looks at these models and applies them to the LIGA processes at Sandia National Laboratories/California

Published in:

Engineering Management Society, 2000. Proceedings of the 2000 IEEE

Date of Conference:

2000