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Overcoming chromophobia: a guide to the confident and appropriate use of color

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1 Author(s)
Horton, W. ; William Horton Consulting, Huntsville, AL, USA

Technical communicators can overcome their reluctance to use color in technical communications and use it effectively if they understand how color works, respect the limitations of color, and apply it in ways compatible with communications objectives and human perception. Terms dealing with colors are defined, and reasons for using color in displays are outlined. Problems, misperceptions, and solutions associated with the use of color in technical communications are discussed

Published in:

Professional Communication, IEEE Transactions on  (Volume:34 ,  Issue: 3 )

Date of Publication:

Sep 1991

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