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TELECOMMUNICATIONS can be effective as a cost-cutting tool. Travel and correspondence are becoming more and more expensive, and neither will ever be quite as fast as an instantaneous conversation. However, it is not always easy to choose telecommunication services properly. An eager telco representative, happily extolling the virtues of Centrex, CCSA, ESS, WATS, FX, etc. may make even the best plan seem unlikely. In this age of jargon, translation can sometimes be helpful. The following are some of the frequently encountered telephone terms at the moment.