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A systems approach to business writing

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1 Author(s)
Degise, Robert F. ; Sales Development Dept., Engine Div., Caterpillar Tractor Co., Peoria, IL 61614

Organized thought can ease the flow of words and enhance communication in business writing. A systematic approach involves knowing the receiver — his familiarity with the subject and his opinion of the writer; providing a frame of reference in the opening statement; properly dividing thought groups; and building paragraph-to-paragraph continuity.

Published in:

Professional Communication, IEEE Transactions on  (Volume:PC-23 ,  Issue: 2 )