Project-based supply chain cross-organizational dynamic reputation incentives model

On the basis of equal cooperation between project-based organizations, the project-based supply chain cross-organizational dynamic reputation incentives model was established in consideration with the implicit reputation factors to the contractor's incentive influence, and the impaction between control objective effect level, bargaining power and project value-adding was detailed analyzed, especially the effective equilibrium condition for reputation incentive effects. The results reflects that, whether the linear relationship between duration and quality exists or not, the project management enterprise resorting to adjust project object objective incentive intensity and implementing reputation incentive strategy could not only achieve project value-adding maximization, but also realize net earnings Pareto improvement between project management enterprise and contractor.