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Consumer electronics: Fun and function: John Q. Public goes digital with calculators, watches, sewing machines, and air conditioners

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The spark and crackle typically associated with new consumer electronics were subdued during 1975. Though the spotlight played briefly on video disks, little hardware is yet available ¿ excitement dissipated quickly, awaiting the ¿big push¿ still scheduled for late this year when MCA/Philips and RCA start marketing players in the United States. Calculators were personal, portabl, and plentiful this past year, with new entries by Hewlett-Packard and Texas Instruments leading the pack. And jewelers, accustomed to the familiar tick of mechanical timepieces, had to adjust to the silence of the digital watch-which, as prices tumble, is showing up in chain store windows as well as posh display cases. Here, the technology tug-of-war revolves around readouts: light-emitting diodes (LEDs) vs. liquid crystal displays (LCDs).

Published in:

Spectrum, IEEE  (Volume:13 ,  Issue: 1 )