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Strategic technology management (STM) places technology in a strategic context. Many studies in strategic management research have investigated the relationship between technology strategy (TS), technology management (TM) and firm performance, but largely from a western viewpoint. The dramatic increase in cost of producing goods and services in the midst of ever increasing cost of oil and other raw materials places huge pressure on the economies of newly developing countries. This study analyses the gap in literature where there is paucity of studies in analysing STM application in the countries in the East. A conceptual framework has been proposed and tested. The results of the research have implications for Technology Strategy Planners to develop technology strategies relevant to their environment.
Date of Conference: 11-13 June 2012