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The opportunities and challenges of Internet medicine transaction services providers

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4 Author(s)
Bin Dun ; Information Center, State Food and Medicine Administration, Beijing, China ; Ying Lu ; Feng Chen ; Jian Zhou

China's pharmaceutical e-commerce is in the early stage of development. B2C and B2B although the formation of patterns such as e-commerce transactions, but with the continuous development of medical e-commerce, China will establish and apply large-scale third-party service platform for pharmaceutical e-commerce transactions to further promote the improvement and development of the pharmaceutical industry. Internet medicine transaction services providers have a tremendous opportunity for development in the national policy support, medical e-commerce booming and many other changes in consumer shopping habits, while also facing online information disclosure, system integration, security of online transactions and a series of challenges. Internet medicine transaction services providers need to properly deal with the situation, then they could get more achievements in the expansion of the wave of pharmaceutical e-commerce.

Published in:

Multimedia Technology (ICMT), 2011 International Conference on

Date of Conference:

26-28 July 2011