Cart (Loading....) | Create Account
Close category search window

Integrating user perception and experience into the technology acceptance model: An empirical investigation of online payment service innovation

Sign In

Cookies must be enabled to login.After enabling cookies , please use refresh or reload or ctrl+f5 on the browser for the login options.

Formats Non-Member Member
$31 $13
Learn how you can qualify for the best price for this item!
Become an IEEE Member or Subscribe to
IEEE Xplore for exclusive pricing!
close button

puzzle piece

IEEE membership options for an individual and IEEE Xplore subscriptions for an organization offer the most affordable access to essential journal articles, conference papers, standards, eBooks, and eLearning courses.

Learn more about:

IEEE membership

IEEE Xplore subscriptions

3 Author(s)
Jaw, C. ; Nat. Yunlin Univ. of Sci. & Technol., Touliu, Taiwan ; Yu, O.S. ; Gehrt, K.C.

This study expands the traditional TAM by considering two mediators between innovation characteristics and the adoption of online payment services: perceived use efficiency and perceived use effectiveness. It also proposes the influential paths from innovation design characteristics to innovation adoption through user perceptions and experience in order to better understand how to design an acceptable innovation and identify the targeted consumer segments. This study developed experimental websites and simulated innovation characteristics to test the hypotheses. The results indicate significant mediating effects of perceived use efficiency and perceived use effectiveness on the relationship between innovation characteristics of the online payment websites and the adoption intention to use the new service. These results of the experiments support the expanded conceptual framework for TAM with two pathways-one innovation characteristics-based and the other user perceptions-based-connecting to the acceptance of new technologies. Collectively, for predicting the adoption of online payment services, the mediating model is more effective than the direct effect model of innovation characteristics in a traditional TAM.

Published in:

Technology Management Conference (ITMC), 2011 IEEE International

Date of Conference:

27-30 June 2011

Need Help?

IEEE Advancing Technology for Humanity About IEEE Xplore | Contact | Help | Terms of Use | Nondiscrimination Policy | Site Map | Privacy & Opting Out of Cookies

A not-for-profit organization, IEEE is the world's largest professional association for the advancement of technology.
© Copyright 2014 IEEE - All rights reserved. Use of this web site signifies your agreement to the terms and conditions.