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Design and development of web pages were traditionally conducted by professional staff, which usually can't satisfy various users' individual requirement. Therefore, the study of a highly efficient, personalized, and visual design tool for web pages is of great importance and value. After giving a comparison of several common web design tools and techniques, the paper chooses EXTJS technique to develop a novel design tool for web pages. The tool is based on Internet browser and B/S architecture. Through utilizing the advantages of EXTJS technique and data cache mechanism, the tool achieves modulization and visual design of web pages. As a result, the tool provides a new way for web site development at present.