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Since the advent of the digital era, the traditional TV scenario has rapidly evolved towards an ecosystem comprised of a myriad of services, applications, channels, and contents. As a direct consequence, the amount of available information and configuration options targeted at today's end consumers have become unmanageable. Thus, personalization and usability emerge as indispensable elements to improve our content-overloaded digital homes. With these requirements in mind, we present a way to combine content adaptation paradigms together with presence detection in order to allow a seamless and personalized entertainment experience when watching TV.