Cart (Loading....) | Create Account
Close category search window
 

A Framework for Personal Mobile Commerce Pattern Mining and Prediction

Sign In

Cookies must be enabled to login.After enabling cookies , please use refresh or reload or ctrl+f5 on the browser for the login options.

Formats Non-Member Member
$31 $13
Learn how you can qualify for the best price for this item!
Become an IEEE Member or Subscribe to
IEEE Xplore for exclusive pricing!
close button

puzzle piece

IEEE membership options for an individual and IEEE Xplore subscriptions for an organization offer the most affordable access to essential journal articles, conference papers, standards, eBooks, and eLearning courses.

Learn more about:

IEEE membership

IEEE Xplore subscriptions

3 Author(s)
Lu, E.H.-C. ; Dept. of Comput. Sci. & Inf. Eng., Nat. Cheng Kung Univ., Tainan, Taiwan ; Wang-Chien Lee ; Tseng, V.S.

Due to a wide range of potential applications, research on mobile commerce has received a lot of interests from both of the industry and academia. Among them, one of the active topic areas is the mining and prediction of users' mobile commerce behaviors such as their movements and purchase transactions. In this paper, we propose a novel framework, called Mobile Commerce Explorer (MCE), for mining and prediction of mobile users' movements and purchase transactions under the context of mobile commerce. The MCE framework consists of three major components: 1) Similarity Inference Model (SIM) for measuring the similarities among stores and items, which are two basic mobile commerce entities considered in this paper; 2) Personal Mobile Commerce Pattern Mine (PMCP-Mine) algorithm for efficient discovery of mobile users' Personal Mobile Commerce Patterns (PMCPs); and 3) Mobile Commerce Behavior Predictor (MCBP) for prediction of possible mobile user behaviors. To our best knowledge, this is the first work that facilitates mining and prediction of mobile users' commerce behaviors in order to recommend stores and items previously unknown to a user. We perform an extensive experimental evaluation by simulation and show that our proposals produce excellent results.

Published in:

Knowledge and Data Engineering, IEEE Transactions on  (Volume:24 ,  Issue: 5 )

Date of Publication:

May 2012

Need Help?


IEEE Advancing Technology for Humanity About IEEE Xplore | Contact | Help | Terms of Use | Nondiscrimination Policy | Site Map | Privacy & Opting Out of Cookies

A not-for-profit organization, IEEE is the world's largest professional association for the advancement of technology.
© Copyright 2014 IEEE - All rights reserved. Use of this web site signifies your agreement to the terms and conditions.