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For the complexity of the process of E-commercial innovation, there is no uniform standard on how to measure E-commercial innovation at home and abroad. Evaluation of E-commercial innovation, however, is an important management tool in the process of E-commercial innovation. Therefore, the author introduces the Balanced Scorecard on the base of summarizing the research on E-commercial innovations at home and abroad, and then intends to build an E-commercial innovation evaluation system, which takes balanced scorecard as a tool for the evaluation. The author also builds innovative capability assessment model with the application of gray relational analysis method and on this basis, introduces a balanced factor, taking into account of not only the capacity dimensions weights but also the overall innovation capability. Finally, validate that by means of case study.
Future Information Technology and Management Engineering (FITME), 2010 International Conference on (Volume:1 )
Date of Conference: 9-10 Oct. 2010