By Topic

New growth of forest cluster: From paper based products to customer value-added ICT services

Sign In

Cookies must be enabled to login.After enabling cookies , please use refresh or reload or ctrl+f5 on the browser for the login options.

Formats Non-Member Member
$31 $13
Learn how you can qualify for the best price for this item!
Become an IEEE Member or Subscribe to
IEEE Xplore for exclusive pricing!
close button

puzzle piece

IEEE membership options for an individual and IEEE Xplore subscriptions for an organization offer the most affordable access to essential journal articles, conference papers, standards, eBooks, and eLearning courses.

Learn more about:

IEEE membership

IEEE Xplore subscriptions

3 Author(s)
Immonen, M. ; Technol. Bus. Res. Center, Lappeenranta Univ. of Technol., Lappeenranta, Finland ; Pynnönen, M. ; Kytölä, O.

Forrest cluster may have finally reached the point where the road of making bigger profits by managing costs and efficiency has come to an end. The market does not grow as it did a decade ago, the global competition is hardening and investments that are made to machines in order to respond to the potential growth have created a situation of overcapacity in industry. The value potential, however, comes from convergence areas with other industries and the new customers of the forest industry are the old and well known customers of the converging industries. When seeking growth from this direction, the rules of business are not the same anymore. This paper presents results of a research concerning new health care services created with capabilities of the forest cluster. The need for the support of living at home is global, but especially a European mega trend, which is driven by ageing of citizens and cost saving. The paper provides a customer need assessment and business model analysis of intelligent medical package in assisted living environment.

Published in:

Technology Management for Global Economic Growth (PICMET), 2010 Proceedings of PICMET '10:

Date of Conference:

18-22 July 2010