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Internet privacy was the topic in this paper. A 2008 survey revealed that US Internet users' top three privacy concerns haven't changed since 2002, but privacy-related events might have influenced their level of concern within certain categories. The authors describe their results as well as the differences in privacy concerns between US and international respondents. They also mentioned that individuals have become more concerned about personalization in customized browsing experiences, monitored purchasing patterns, and targeted marketing and research.
Date of Publication: Jan.-Feb. 2010