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HONE: The IBM marketing support system

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1 Author(s)
Boos, W. ; IBM information Systems Division, P.O. Box 105000, Pulo Atlo, California 94303-0821, USA

The storage, retrieval, and dissemination of data pertaining to a large, complex product line is made possible by the Hands-On Network Environment (HONE) discussed in this paper. HONE provides on-line interactive support to marketing, systems, and administrative personnel, and, most recently, to customers. The evolution of HONE is presented. Discussed in detail are new HONE distributed processing capabilities now enabled under an advanced network architecture. In that environment, the processing power and data bases of HONE and other host systems will be interconnected and support the speed and processing autonomy of IBM Personal Computers as workstations.

Note: The Institute of Electrical and Electronics Engineers, Incorporated is distributing this Article with permission of the International Business Machines Corporation (IBM) who is the exclusive owner. The recipient of this Article may not assign, sublicense, lease, rent or otherwise transfer, reproduce, prepare derivative works, publicly display or perform, or distribute the Article.  

Published in:

IBM Systems Journal  (Volume:24 ,  Issue: 3.4 )